The Hang Seng University of Hong Kong (HSUHK) promotes the concept of the “Junzi” character and its five virtues. Since 2011, HSUHK has been conducting its annual Junzi Corporation Survey and presents the Junzi Corporation Awards, in order to encourage corporations in Hong Kong to set “Ren (benevolence)”, “Yi (righteousness)”, “Li (propriety)”, “Zhi (wisdom)”, and “Xin (trustworthiness)” as a yardstick to measure the ethics levels of businesses, and to foster a sense of social responsibility among businesses as they continue to develop profitable and sustainable operations.

HSUHK’s School of Business recently hosted the Junzi Corporation Awards Project 2025 Launching Ceremony cum Business Leaders Forum. In his opening remarks, Professor Simon Ho, President of HSUHK, introduced the Junzi Corporation Awards Project 2025, highlighting that the project embodies HSUHK’s dedication to promoting ethical practices and fostering a culture of respect, thereby contributing to the building of a harmonious society.

Dr Belinda Yau, Assistant Professor of the Department of Accountancy at HSUHK shared the objectives and the methodology of the Junzi Corporation Survey 2025 with the audience, and Dr Lawrence Lei, Assistant Professor of the Department of Accountancy, Co-Chairman of the Organising Committee of the Junzi Corporation Awards Project 2025, introduced details of the awards classification for the Awards, including “The Junzi Corporation Award”, “The Junzi Corporation Award (Small and Medium Enterprises)”, “The Junzi Corporation Award For Exemplary Business Practices”, and the newly added “The Hang Seng University of Hong Kong 45th Anniversary Special Junzi Corporation Award” to celebrate the University’s 45th Anniversary.

During the event, the Business Leaders Forum was also held with discussions on the topic “How Technology and New Workplace Culture Impact Business Ethical Values”. Mr Ricky Lam, Associate Dean (Enterprise and Business Engagement) of HSUHK, along with guest speakers including Dr June Leung, Founder and Chairperson of Beacon Group who is also the Honorary Advisor of the Chief Happiness Officer Association; Ms Elaine Wang, Adjunct Professor of the Department of Management at the School of Business at HSUHK; and Ms Raina Yeung, Honorary Fellow of the Centre for Civil Society and Governance at the University of Hong Kong, shared their insights.